I’m Sam Hoyle, a chartered accountant and financial strategist helping female online service providers feel clear and confident with their numbers, so they can make decisions without overwhelm. I share practical, jargon free insights on cash flow, profitability, pricing, and building a sustainable business.

For press enquiries and speaking opportunities, email: sam@harmonyaccountinglimited.co.uk

Overcome the Challenges of Adopting AI in Sales and Boost Your Revenue

Featured in Forbes, Sam shared expert insight on how businesses can successfully adopt AI in sales, overcoming common challenges around data, team buy-in, and implementation, while ensuring technology supports human decision-making and sustainable revenue growth.

FORBES >

Profit Isn’t a Dirty Word

In this Entrepreneur UK feature, Sam discusses why profit should be seen as a powerful tool rather than a taboo, and how female founders can build financially strong, sustainable businesses by understanding their numbers and making confident strategic decisions.

Entrepreneur UK >

Top tips to help women save money and build financial freedom

Sam featured in The Sun’s Fabulous section sharing practical, real-life money tips to help women feel more confident with their finances, build better habits, and take meaningful steps towards long-term financial freedom.

The Sun – Fabulous >

Making Tax Digital is coming: here’s how to get ready and the mistakes you need to avoid

In this expert article for BDaily, Sam breaks down the upcoming Making Tax Digital changes, explaining who will be affected, how to prepare early, and the common mistakes business owners should avoid to reduce stress and stay compliant.

BDaily >

5 strategies to pay yourself more during your startup’s growth phase

Featured in Startups Magazine, Sam shares five practical strategies to help founders prioritise paying themselves during growth, without sacrificing reinvestment, clarity, or long-term sustainability.

Startups Magazine >

School curriculum changes will teach children to spot fake news and manage money

Sam was featured in Huffington Post UK commenting on proposed curriculum changes, highlighting the importance of teaching children financial literacy and critical thinking skills early, to build confidence and resilience around money later in life.

Huffington Post UK >